The 2017 Sales & Marketing (S&M) Workshop took place in Da Lat City from February 8th to 11th, under the theme "Imexpharm – A Sustainable Home". The event brought together over 300 S&M employees from 20 branches across the country. During the four-day program, the sales team underwent training on new product knowledge, key S&M activities for 2017, risk management in business, and essential sales skills for the year.
In addition to training, the 2017 S&M Conference served as a platform for the Board of Directors and functional departments to meet with the sales team, fostering dialogue and addressing challenges from the previous year. Discussions focused on identifying solutions to improve efficiency and achieve the company’s 2017 business targets.
The conference also honored individuals and branch teams with outstanding performance in 2016. Special awards were presented by the CEO to exceptional individuals who overcame challenges such as geographical difficulties or limited experience to exceed their assigned targets.
Following two intensive days of training and workshops, the Gala Dinner on the evening of February 11th was a vibrant and memorable event. Skillfully organized, the evening created a warm and lively atmosphere, enabling members of the Imexpharm Sustainable Home to bond and celebrate wholeheartedly.
On the morning of February 12th, the national team of Medical Representatives explored the scenic attractions of Da Lat, before bidding farewell to one another. Together, they pledged to conquer the 2017 objectives and looked forward to reuniting in spring 2018.
The Board of Directors and all departments will continue to accompany the S&M team throughout the year. We wish the entire team health, enthusiasm, and great success in achieving the outlined targets and priorities for 2017. Special emphasis will be placed on meeting OTC, ETC, and BSC sales targets quarterly, as committed by the team during the conference.